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Our founder Bk Gayatri belongs to a royal Maratha family. Her passion and deep interest in fashion gave birth to this glamorous world of kids and teens' fashion. Acknowledged and awarded by top Bollywood celebrities like Sushmita Sen, Kareena Kapoor, etc for her work in this field. We bring her art directly to make your toddler feel like a princess. It shows not just who you are but the values that make you who you are. Our designs come from the belief that our future selves are going to be our best selves. We provide the fashion for who those people are going to be and package it for who we are now.

Our designs are inspired by a wide range of experiences. While these designs are engaged in contemporary conversations, they are rooted in sustainable ideals. They pull from the aesthetics of the communities we engage with, as well as from fashion's historic roots.